A lifetime can go by before we realize we’ve only been regurgitating the ideas of others, never giving value to our own. The ‘blackbook of you’ is when we get into the rhythm of practicing our own core motifs over and over, making them bulletproof so we can be more effortlessly creative with less. What are your ‘blackbook’ of you ideas? To find out, lead with curiosity and chase your enthusiasm. It’s the intuition of the heart that knows first, then the mind comes in to weaponize it. When we freestyle, we play ideas that we’ll never see again, surprising us as they come and go. Even though we can run our regular go-to’s, we’re exploring. With the ‘blackbook of you’, we’re revisiting and refining the core themes that beckon us, those that are irresistible to keep remolding again and again. This is where we’ll find the ideas that define […]

February 2026 Issue