News: Big Band Debuts New Website for Ahead Products

A year in the making, the new Ahead website is designed with a fresh look, user-friendly navigation, and updated information on all Ahead products and artists.

Viewers can now find information on old and new Ahead products, including drumsticks, mallets, rods, brushes, cases, practice pads, drum mutes, thrones, and accessories. Customers can also connect with the right dealer/distributor that carries particular items.

Through Ahead artists’ profiles, reviews, and testimonials, customers can find out who uses Ahead products and why. Ahead artists include veterans like Tommy Lee (Mötley Crüe), Rick Allen (Def Leppard), Lars Ulrich (Metalica), Mick Fleetwood (Fleetwood Mac), and Phil Rudd (AC/DC), as well as more contemporary drummers, like Street Drum Corps, Lucky Lehrer, and Max Savage.

Powered by Shopatron, the Ahead website now allows customers to connect with dealers and distributors to find the product they are searching for. Through the dealer finder, Ahead customers can also search for a dealer in their area.

Dealers can flex their buying power through latest pricing, specials, and promotions through the Dealer Zone. They can also help their staff gain a better understanding of Ahead products through the Ahead E-training.


For more information, visit