In cooperation with its corporate parent, KHS Musical Instrument Company, KHS America will be unveiling NFUZD Audio, a new brand of electronic musical instruments and performance tools designed to respond to the creative potential of its users, at Winter NAMM this coming January.
The first group of products to launch under the NFUZD brand are included in the NSPIRE Series and are technically within the category of electronic drums but will utilize an approach that enables drummers to easily adapt the system to best fit their unique needs without the limits imposed by traditional e-drum systems.
The NFUZD Audio brand has been in development for four years by a team that includes an all-star roster of industrial designers, software developers, and engineers from Taiwan’s IC-based technology industry, as well as notable music-industry experts from Taiwan, the United States, the United Kingdom, and Germany.
Accomplished drummer and recording artist Russ Miller and sound engineer and e-drum developer John Emrich joined NFUZD in early 2014. KHS and the NFUZD Audio team also established a development partnership with FXpansion, creators of BFD, the market-leading VST (Virtual Studio Technology) drum sampling software. Together, the teams have developed onboard and external sample libraries with full-bandwidth, professional sound quality.
The most recent addition to the NFUZD Audio team is artist relations expert Bob Terry. Terry will be playing a lead role in NFUZD Audio artist relations, marketing, and retail training.
“As a professional musician and music producer, I’m extremely excited to finally have a system that can live up to the most demanding live performance and studio situations,” says Russ Miller. “However, the best part is that we’ve designed a system with both the power and creative flexibility needed to work for the diverse needs of the market.”
NFUZD Audio is set to unveil at the January 2015 NAMM Show in Anaheim at the KHS America booth (3220). Detailed product specifications and pricing will be disclosed at that time.