In this video Vic Firth discusses their latest products and educational apps at The NAMM Show 2014.

Founded in 1963 and headquartered in Boston, Massachusetts, Vic Firth bills itself as the world’s largest manufacturer of drum sticks and mallets.

The NAMM Show is the world’s largest trade-only event for the music products industry. It is one of the two largest music product trade shows in the world.

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